Smooth and Clear Skin – Ava Estell exfoliating scrub’s highly moisturising formula will leave your skin hydrated and nourished after every use. Due to its exfoliating properties, dead skin cells will be removed, and the skin will feel smooth and clear.
Fights Eczema, Stretch Marks & Dark Spots – Our hydrating scrub for the body will leave your skin radiant and help you achieve that desired glow. It has been proven that our natural scrub improves the skin’s overall appearance efficiently.
Toning Benefits – Including raw coffee as an ingredient in this body scrub not only adds a pleasant aroma but also provides additional exfoliating and toning benefits to the skin. Coffee has been known to soothe skin, improve circulation, fight age, and offer skin-tightening properties
Made with Natural Ingredients – Say no to nasty chemicals with our nourishing body scrub. It is made of natural ingredients that will not negatively affect your skin and health, leaving smooth and clear skin without causing any harm to your body.
Gentle and Effective – Not only is this coffee scrub effective in improving the appearance of your skin, but it is also gentle enough to use twice a week, making it a convenient and long-lasting addition to your skincare routine.
Softer Skin – You can reduce the appearance of dark spots and scars to achieve clearer skin. This cream is especially useful in treating skin conditions such as hyperpigmentation, stretch marks, and blemishes. You will enjoy the benefits of smoother, more even skin, regaining a natural-looking complexion.
Transforms Skin – Your skin is your canvas, Magix Cream will help you put your best foot forward. This skin cream helps imbalances, fade scars and blemishes, and improve overall skin tone and texture. Using our natural cream regularly helps build up your skin’s natural defenses to keep your complexion looking bright and healthy.
Hydrating Moisturiser – By using our blemish treatment cream, you can enjoy soft, supple skin that is moisturised and hydrated. Made with natural ingredients and free of harsh chemicals, this revitalising body cream provides long-lasting hydration throughout the day. Great for dry and dull skin, our stretch marks cream helps to reduce the appearance of fine lines and wrinkles.
Gentle Formula – You deserve a cream that works fast and does not irritate your skin. Our hydrating cream is specially formulated to be non-irritating and suitable for even the most sensitive skin types. With natural hydrating agents, it can be used daily to provide your skin with a smooth and luxurious texture.
Soft & Glowy Skin – Experience the luxurious feeling of soft, glowing skin. Our skin cream’s pleasant scent and smooth texture will nourish and moisturise your skin, allowing you to enjoy a healthy complexion. Whether you need a pick-me-up for a special occasion or want to maintain a radiant complexion long-term.
Smooth Skin – As you move through the cold winter months, your skin needs extra care. This body and hand moisturiser hydrates and revitalises skin for long-lasting softness, giving you the comfort and confidence, you need for your daily routine.
Nurturing Protection – Protect your skin from the harsh winter months with this natural body cream for very dry skin. It is infused with pure Tea Tree Oil and Shea Butter to keep skin protected and hydrated while also helping to alleviate dryness.
Skin Nourishing – Our women’s body cream is excellent for improving skin conditions such as psoriasis and eczema. Its lovely smell and leaving skin feeling smooth and moisturised make it a perfect addition to your skincare routine. Give your skin the care it deserves and replenish it with natural body cream.
Quality Ingredients – You can trust that this natural cream is of the highest quality and has been created without animal testing. Cruelty-free and made with quality ingredients, it is a gentle and effective way to nourish your skin during the harsh winter.
Instant Hydration – With natural ingredients, it quickly absorbs into your body, keeping your skin flawless for longer. No longer do you have to worry about an irregular skin texture – this nourishing cream hydrates and revitalises your skin, leaving it feeling supple and soft. Enjoy effortless application and long-lasting results.
EFFECTIVE HYDRATION – E45’s Daily Cream offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our cream soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The cream locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Cream contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The cream is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the cream all over the body, including the face, for soft and supple skin. The cream has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
INTENSELY NOURISH – E45 Daily Hand Cream intensely nourishes the skin and leaves your hands feeling soft and hydrated. The hands are the first place where you can start to see the first signs of aging, such as wrinkles and pigmentation, and can sometimes be neglected when it comes to caring for your skin. Our Hand Cream provides the nourishment you need to hydrate and soothe the skin, leaving you with soft and supple hands.
FAST ABSORPTION – Our Hand Cream is light and easy to apply to the skin and uses a fast absorption formula that is easily absorbed by the skin to leave your hands feeling nice and soft. Our hand cream is a special formulation that has been specifically designed for the skin on the hands, which differs from the skin on the rest of the body as it is much thinner. The cream provides the deep moisturising and protection that your hands need and will sooth and hydrate them.
HYDRATE YOUR SKIN – E45 Hand Cream contains emollient ingredients to keep the skin moisturised whilst feeling soft and relieved. It can be used every day by the whole family, including infants over the age of 1 month. Using hand cream daily should be part of everyone’s routine, and E45 Hand Cream is 50 ml so is the perfect travel size to keep with you on the go. It is dermatologically tested and fragrance free, making it suitable for dry and sensitive skin to soften and hydrate the hands.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
EFFECTIVE HYDRATION – E45’s Daily Lotion offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our lotion soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The lotion locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Lotion contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The lightweight lotion is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the lightweight lotion all over the body, including the face, for soft and supple skin. The lotion has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
GENTLE AND NON-DRYING – E45’s Face Foaming Cleanser is an everyday facial cleanser that gently cleanses your skin whilst preserving its natural moisture barrier, leaving your skin thoroughly cleansed without feeling dry. Cleansing the skin in the evening removes the dirt, oil, impurities, and make-up that build up during the day. It is also important to use a cleanser in the morning as dirt and excess oil can build up overnight when our hands, hair, and bedding come into contact with our skin.
DERMATOLOGICALLY TESTED – E45’s facial cleanser has been tested by dermatologists and specifically designed for facial skin. Its gentle formulation means it effectively cleanses the face and takes care of your skin without affecting the skin’s natural moisture barrier or drying out the skin. The foaming cleanser is easy to use as part of your daily routine and reaches deep into pores to draw out dirt and impurities, so you only need to gently rinse it off, leaving you with clean, soft skin.
HOW TO USE – Pump the cleanser onto the fingertips and massage into wet skin, then rinse. Use twice a day: morning and night and we recommend using the E45 Face Moisturiser after for long-lasting softness. The E45 Face Foaming Cleanser has been specially formulated to be used on dry and sensitive skin. Also suitable for those prone to eczema and dermatitis.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
INSTANTLY BOOSTS MOISTURE AND SOOTHES SKIN – Our E45 Hydrating Face Serum gives skin an instant 48-hour hydration boost, whilst helping to restore the skin’s natural barrier. Formulated with a clinically proven triple complex, our serum contains Hyaluronic Acid for intense moisture, microalgae to protect the skin from drying out, and sea water to hold water into the skin. After one application, skin is 55% more hydrated.
KIND-TO-SKIN INGREDIENTS – Gentle and non-greasy, our face serum is dermatologically tested, perfume-free, and vegan. Suitable for dry skin, sensitive skin, and eczema- prone skin, our formulation is quickly absorbed, with a light-weight texture that won’t clog or block pores.
EASY TO APPLY – After cleanser, apply one or two drops of our serum to clean, dry skin. Use twice a day, once in the morning and once in the evening for best results. Our serum can easily slot into your current skincare routine, but we’d recommend this is paired with our E45 Face Foaming Cleanser and E45 Face Daily Protect Moisturiser in the mornings and the E45 Face Night Cream during the evening.
QUALITY SKINCARE EVERY DAY – For more than 70 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis, and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. Proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with individual skin needs in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
MULTI-PURPOSE LIP BALM – E45 Dry Skin and Lips Balm softens, nourishes and effectively moisturises exactly where needed. It has been specially formulated for chapped and cracked lips, as well as small dry skin patches on the body and the hands, and is the perfect addition to your daily skincare routine.
REGENERATE THE SKIN – Our Lipbalm is made with highly purified Lanolin, Vitamin E and Beeswax to help the lips and skin regenerate, and keep the lips feeling soft and supple. It is non-oily and fast absorbing, and comes in a convenient small tube which is ideal for travelling and taking on-the-go.
HOW TO USE – E45 Lips and Dry Skin Balm is perfume, colorants and parabens free – so it is suitable for the lips, body and hands. Simply apply to the affected areas as frequently as needed. Due to its perfume free and gentle formulation, our E45 Balm is suitable for the whole family.
QUALITY SKINCARE EVERY DAY – For 70 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
LONG-LASTING DRY SKIN CARE – E45 Lotion is a light, unperfumed lotion that can be used all over the body, including the face, to provide long-lasting care for dry and sensitive skin. It is a light daily moisturiser for dry skin that keeps your skin feeling soft and deeply hydrated. Our aqueous cream alternative also helps the skin to retain moisture and can sooth chilblains and frost bite. E45 lotion has been formulated to give deep moisturisation that lasts throughout the day.
DERMATOLOGICALLY TESTED – This lotion has been formulated by skin care experts at E45 and is perfume-free and dermatologically tested and is a suitable moisturiser for even sensitive skin. E45 Lotion is clinically proven to help protect the skin from dryness, soothe roughness, reduce redness, and reduce scaling and flaking. In just 2 weeks, the lotion can help to visibly reduce redness and improve the appearance of extremely dry and irritable skin when applied daily.
MOISTURISING INGREDIENTS – E45 Lotion contains a purified, hypoallergenic form of lanolin with excellent moisturising properties. It soothes, protects, and cares for your skin. This light lotion is quickly and easily absorbed to keep your skin feeling soft, supple, and hydrated and the pump makes it easy to distribute. E45 Lotion’s gentle formulation can be used daily on very dry and sensitive skin and is suitable for the whole family, including babies over 3 months.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
Body Lotion (250 ml): Made with pure Cocoa Butter, a creamy and luxurious daily body lotion which provides deep hydration all over. The velvety soft formula absorbs quickly, creating a protective barrier that locks in moisture.
Moisturising Body Oil (250 ml): A light moisturising oil specially formulated to help soften and soothe rough, dry skin during and after showering.
Hand Cream (60g): Rich, luxurious Palmer’s Cocoa Butter Formula Hand Cream provides deep hydration all over. This velvety soft formula absorbs quickly, creating a protective barrier that locks in moisture.From normal to dry to extra dry skin, this emollient rich cream effectively softens and relieves dry and chapped hands. Ideal for hands, elbows and knees.
Original Ultra Moisturizing Lip Balm (4g): Enriched with Vitamin E with the added benefit of SPF 15, it helps prevent and protect chapped, cracked or wind-burned lips. Smooth application and convenient size make this the perfect year-round lip balm.
Body Lotion (250 ml): Hydrate and Replenish skin with Palmer’s Coconut Oil Formula daily body lotion, crafted with antioxidant-rich Extra Virgin Coconut Oil and Green Coffee Extract for radiant, healthy-looking skin. 48 hour moisture. Suitable for vegans. Organic Extra Virgin Fair Trade Coconut Oil.
Body Oil (150 ml): Hydrate and Replenish skin with Palmer’s Coconut Oil Formula Body Oil, crafted with antioxidant-rich Extra Virgin Coconut Oil and Green Coffee Extract for radiant, healthy-looking skin. 48 hour moisture. Suitable for vegans. Fair Trade Coconut Oil Paraben, Phthalate & Dye Free.
Hand Cream (60g): Hydrate and Replenish hands with Palmer’s Coconut Oil Formula Hand Cream, crafted with antioxidant-rich Extra Virgin Coconut Oil and Green Coffee Extract. 48 hour moisture. Suitable for vegans. Organic Extra Virgin Fair Trade Coconut Oil. Paraben, Phthalate & Dye Free.
Lip Balm (4g): A creamy lip balm that helps keep lips hydrated all day long and protect against chapping, cracking and environmental damage from the cold, sun or wind.
PROLONG YOUR HAIR COLOUR & ADD SHINE WITH PROVOKE PURPLE COLOUR CARE SHAMPOO FROM THE #1 PURPLE BRAND IN THE UK
WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair. Prolongs colour and creates vibrant, dazzling shine for visibly brighter hair after just one wash
HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated
MAXIMISE RESULTS Use everyday and every other wash combine with our Brightening Shampoo & Intensive Conditioner for maximum results
